Refresh Marketing Blog – Writing, strategy & communication tips
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    • Our team
    • Our story
    • Our values
    • Our AI philosophy
  • Services

    • Website content strategy + copywriting
    • Publication copywriting + design
    • Content marketing strategy + execution
    • Brand voice development + articulation
    • Writing skills training
  • Clients

    • Case studies
    • Testimonials
  • Get Smart

    • Blog
    • FORGE Content Framework
    • FREE Copywriting Handbook
    • The Rough Draft
  • Contact

Blog

Tips, tales & truths

Our blog reflects the work we do and the conversations we’re part of every day. It’s where agency life, industry shifts, practical advice and the realities of writing all come together – with lessons drawn straight from the projects on our desks.

‘I don’t have time to listen – and I don’t believe you anyway!”

‘I don’t have time to listen – and I don’t believe you anyway!”

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Does your website content reflect social and emotional intelligence?

Does your website content reflect social and emotional intelligence?

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If you don’t know how to write for ‘scanning’, you don’t know how to write for the web

If you don’t know how to write for ‘scanning’, you don’t know how to write for the web

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Three facts about your online audience (you didn’t want to know)

Three facts about your online audience (you didn’t want to know)

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Why you should avoid clichés in your business writing

Why you should avoid clichés in your business writing

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Is the writing in your workplace good enough?

Is the writing in your workplace good enough?

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4 things the Government can teach you about poor letter writing

4 things the Government can teach you about poor letter writing

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How your online audience will feel seen – brought to you by Romper Room

How your online audience will feel seen – brought to you by Romper Room

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How to get to your key messages – fast

How to get to your key messages – fast

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About

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  • Our values
  • Our AI philosophy

Services

  • Website content strategy + copywriting
  • Publication copywriting + design
  • Content marketing strategy + execution
  • Brand voice development + articulation
  • Writing skills training

Get Smart

  • Blog
  • FORGE Content Framework
  • FREE Copywriting Handbook
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In the spirit of reconciliation Refresh Marketing acknowledges the Traditional Custodians of
country throughout Australia and their connections to land, sea and community. We pay our
respect to their Elders past and present and extend that respect to all Aboriginal and Torres
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