A seasoned copywriter
with a marketing soul

If you’ve landed here, you already know the value a professional copywriter will add to your brand.

But with me, you’re getting more than a copywriter.

You’re also getting a qualified and instinctive marketer who knows how to uncover – and articulate – your point of difference. So if you’re serious about standing out from the crowd, I could be exactly what you’re looking for.


Surprises are for birthdays – not business relationships. Discover what you can expect when you choose to work with me.


No vague or empty promises here. I offer simple, specific guarantees that no other copywriter is prepared to make.


I work with big brands, start-ups and small businesses of all kinds. And I’ve written for almost every industry under the sun.


You can take the girl out of marketing – but you can’t take marketing out of the girl (or so it seems)!

With a lifelong passion for branding and communications, I now channel my marketing prowess through the written word.

For me, copywriting is the perfect left brain-right brain partnership. I love talking creative strategy and grammatical correctness in equal measure.

And as a writing skills trainer for over 10 years, I get to share my expertise and sprinkle my passion far and wide.




Catalogue copywriting for bed manufacturer
View Consumer Goods
Brochure copywriting for boutique volume builder
View Real Estate & Property
Hospital Glamour feature
Website content writing for hospital gown brand
View Consumer Goods
Direct mail campaign copywriting for non-profit organisation
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Annual report writing for not-for-profit
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Website content writing for legal training provider
View Education
Magazine copywriting for health care organisation
View Not-For-Profit
Proposal copywriting for events centre
View Hospitality & Catering



The end result was fantastic

Vikki did a great job. Timelines were tough and expectations were high, however the end result was fantastic. We were very happy and grateful. A job very well done.

Nadika Garber – Director
Hinkler Books

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Vikki’s courses always rate in the ‘exceptional’ category in our evaluations

Vikki has been running business writing and web writing training sessions for our organisation since 2008. She has trained hundreds of our staff and her courses are always very well received – rating in the ‘exceptional’ category in our evaluations. Vikki builds a respectful relationship with our employees and understands our commercial objectives. She is also very accommodating with her training schedule and easy to work with when I create our corporate training calendar. Vikki is very much an asset to our organisation.

Lyndsey Smith – Capability & Engagement Advisor, Organisation Development
City of Greater Geelong

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Very happy with the quality of her writing

Working with Vikki from Refresh Marketing was a great experience. Her comprehensive knowledge and professionalism helped us considerably. We were very happy with the quality of her writing and the speed with which she delivered. I would certainly recommend Refresh Marketing to others.

Raymond Zhang – General Manager
RZ Owens Constructions Pty Ltd

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Course was comprehensive, practical and well targeted

After our first session, we asked Vikki to come back and conduct the web writing course to another three groups. The course was comprehensive, practical and well-targeted. It far exceeded our expectations.

Jade Gulliver – Website Officer
City of Moonee Valley

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