Copywriting courses for teams

Crank up the power of their words

Copywriting Fundamentals is a one-day workshop, delivered through our sister company, Communication Skills Academy.

So if you want to inspire your team with insider copywriting secrets and techniques for your print ads, brochures and digital content – read on!

Are your marketers writing with impact?

How much time, money and credibility does your business lose from:

  • Dry, repetitive marketing materials that don’t resonate?
  • Brochures and sale letters that don’t grab attention?
  • Generic case studies and articles that bore your readers?
  • Poorly written eDMs that are repeatedly ignored?

Thankfully, however, it doesn’t have to be this way. Not anymore.

What your team will learn

Copywriting Fundamentals will teach your marketing team how to use words that:

  • Make audiences sit up and take notice
  • Articulate a true point of difference
  • Communicate with conviction
  • Establish credibility
  • Connect through emotional appeals
  • Inspire action

How it works

Your workshop will be:

  • Highly interactive and practical
  • Tailored to your team and your specific training objectives
  • Held in your office (or online) on a date that’s convenient for you
  • Based on a fixed fee for a set number of attendees

Ideal for marketing teams across large organisations

This workshop is for anyone who writes on a daily basis. Even your most skilled writers will walk away with renewed confidence.

  • Brand managers
  • Communications officers
  • Marketing executives
  • Web content producers

Delivered online or face-to-face

We run our workshops both face-to-face and online. The choice is yours.

If you can gather your team in one location easily, face-to-face is the way to go. (And yes, we do travel interstate.)

But, if your team is geographically dispersed or works remotely, we also offer an online workshop. Complete with quizzes, polls, breakout rooms and more – we’ll keep your people engaged from beginning to end!

The opinions that matter

Better copywriting
is now in reach