Refresh Marketing Blog – Writing, strategy & communication tips
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    • Our team
    • Our story
    • Our values
    • Our AI philosophy
  • Services

    • Website content strategy + copywriting
    • Publication copywriting + design
    • Content marketing strategy + execution
    • Brand voice development + articulation
    • Writing skills training
  • Clients

    • Case studies
    • Testimonials
  • Get Smart

    • Blog
    • FORGE Content Framework
    • FREE Copywriting Handbook
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Blog

Tips, tales & truths

Our blog reflects the work we do and the conversations we’re part of every day. It’s where agency life, industry shifts, practical advice and the realities of writing all come together – with lessons drawn straight from the projects on our desks.

Copywriting agency or freelance copywriter? Our neutral and totally unbiased opinion.

Copywriting agency or freelance copywriter? Our neutral and totally unbiased opinion.

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23 insanely easy ways to propel your email marketing before 2023

23 insanely easy ways to propel your email marketing before 2023

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From the lecture hall to the workplace: are you teaching your grads this core skill?

From the lecture hall to the workplace: are you teaching your grads this core skill?

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Forgo the fluff: Why plain English is better for business

Forgo the fluff: Why plain English is better for business

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The secret’s out: Your team’s bad writing is costing your business BIG TIME!

The secret’s out: Your team’s bad writing is costing your business BIG TIME!

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The art of writing from the heart: 7 tips to effective not-for-profit copywriting

The art of writing from the heart: 7 tips to effective not-for-profit copywriting

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Oi! Watch your tone: Why your brand needs a voice

Oi! Watch your tone: Why your brand needs a voice

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Reluctant to call yourself a “professional writer”? I am too.

Reluctant to call yourself a “professional writer”? I am too.

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A squiz at some ripsnorters: My 6 favourite ‘Aussie-isms’

A squiz at some ripsnorters: My 6 favourite ‘Aussie-isms’

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