Refresh Marketing Blog – Writing, strategy & communication tips
Logo Logo Logo Logo Logo
  • About
    • Our team
    • Our story
    • Our values
    • Our AI philosophy
  • Services
    • Website content strategy + copywriting
    • Publication copywriting + design
    • Content marketing strategy + execution
    • Brand voice development + articulation
    • Writing skills training
  • Clients
    • Case studies
    • Testimonials
  • Get Smart
    • Blog
    • FORGE Content Framework
    • FREE Copywriting Handbook
    • The Rough Draft
  • Contact
  • About

    • Our team
    • Our story
    • Our values
    • Our AI philosophy
  • Services

    • Website content strategy + copywriting
    • Publication copywriting + design
    • Content marketing strategy + execution
    • Brand voice development + articulation
    • Writing skills training
  • Clients

    • Case studies
    • Testimonials
  • Get Smart

    • Blog
    • FORGE Content Framework
    • FREE Copywriting Handbook
    • The Rough Draft
  • Contact

Blog

Tips, tales & truths

Our blog reflects the work we do and the conversations we’re part of every day. It’s where agency life, industry shifts, practical advice and the realities of writing all come together – with lessons drawn straight from the projects on our desks.

A ‘feisty’ woman’s guide to gendered and sexist words we must stop using – PRONTO!

A ‘feisty’ woman’s guide to gendered and sexist words we must stop using – PRONTO!

Read article

Copy with a click – is AI the end of human wordsmiths?

Copy with a click – is AI the end of human wordsmiths?

Read article

Sibling photo 2014

The secret to better storytelling? Share the F&%K ups.

Read article

Refresh at the movies: A summer film festival

Refresh at the movies: A summer film festival

Read article

It’s not them, it’s you: the real reason good talent is so hard to find

It’s not them, it’s you: the real reason good talent is so hard to find

Read article

Think writing is just about words? Think again.

Think writing is just about words? Think again.

Read article

How we won the business partnership lottery: 4 stories about 4 fabulous people  #BLESSED

How we won the business partnership lottery: 4 stories about 4 fabulous people #BLESSED

Read article

What’s your writing personality? Introducing the 4 stages of writing

What’s your writing personality? Introducing the 4 stages of writing

Read article

Got a question for your copywriter?

Hunting for a copywriting partner? These rookie questions could lead you off course.

Read article

Categories

  • Business writing
  • Copywriting
  • Marketing
  • Meet the copywriters
  • Personal stories

Jump to

  • 2026
  • 2025
  • 2024
  • 2023
  • 2022
  • 2021
  • 2020
  • 2019
  • 2018
  • 2017
  • 2016
  • 2015
  • 2014
  • 2013
  • 2012
  • 2011
  • 2010
  • 4
  • 5
  • 6
  • 7
  • 8

Want refreshing ideas in your inbox?

Learn about The Rough Draft – or live dangerously and just jump on board!

This field is hidden when viewing the form
Enquiry : Refresh Marketing
This field is hidden when viewing the form
Email Opt In

About

  • Our team
  • Our story
  • Our values
  • Our AI philosophy

Services

  • Website content strategy + copywriting
  • Publication copywriting + design
  • Content marketing strategy + execution
  • Brand voice development + articulation
  • Writing skills training

Get Smart

  • Blog
  • FORGE Content Framework
  • FREE Copywriting Handbook
  • The Rough Draft

Case Studies

Contact

  • LinkedIn
  • Instagram

© Copyright 2026 Refresh Marketing

In the spirit of reconciliation Refresh Marketing acknowledges the Traditional Custodians of
country throughout Australia and their connections to land, sea and community. We pay our
respect to their Elders past and present and extend that respect to all Aboriginal and Torres
Strait Islander peoples today.

Associated with