for teams for individuals

Do you want to become a more
skillful and confident writer at work?

Learn how to get your message across for more impact, influence and ACTION

Next workshop

(Split into two parts)

PART 1
Thurs 2 May 2024
9.30am-12.30pm (AEST)		 PART 2
Fri 3 May 2024
9.30am-12.30pm (AEST)

Introducing

‘Business Writing Essentials’

A fun & engaging online workshop for business owners and professionals

Live online
training

6 hours of live online training
(split over two sessions)

Interactive &
practical

Quizzes, activities and facilitator feedback in real time

Personal &
engaging

Limited to 10 people per workshop for an intimate learning experience

Just $625 plus GST per person

Or $585 plus GST if you book by 19 April 2024

Download
program outline

Register now
(for 2 & 3 May 2024)

The opinions that matter

  • The wake-up call that I needed

    This workshop has helped me improve my business writing skills. I had fallen into the trap of being too wordy and less informative in my communication. It was more than a refresher course on writing for business. It was the wake-up call that I needed to boost my communication with stakeholders.

    Stewart McCarroll Student Liaison Officer

  • Became aware of common errors

    Refresh Marketing’s training was helpful and insightful. I became aware of common errors I have been making – so many blind spots! I also feel more confident in writing clear and concise emails and reports. I strongly recommend their training.

    Kacper Gancarz Business Analyst

  • Fun and interesting

    This training was fun and interesting. The six-hour course flew by! I highly recommend this training to others. I left with a newfound enthusiasm for writing reports, emails and proposals at work.

    Ruby Yee Accessible Information Service Coordinator

  • Beneficial for both native and non-native English speakers

    I enjoyed this training and would definitely recommend it to anyone who wants to improve their business and day-to-day writing. It is beneficial for both native and non-native English speakers. The classes are engaging and expertly presented. No questions will be left unanswered!

    Polina Matveycheva Administrative & Communication Officer

  • Immediate improvement

    This course highlights the key areas to focus on when writing. It provides practical information to allow immediate improvement. Also, it provides strategies to implement in the longer term. It is well presented and the Webinar format is effective.

    Tim Lambert Senior Policy Advisor

  • You thought of everything

    This was the best professional development experience I have had. Refresh Marketing has thought of everything to ensure the workshop is a success – from real-time tech support to a well-written workbook. All the little things made every moment more engaging. I’m thinking about all the techniques I’ve learned as I type. Just brilliant, thank you.

    Anne Pike Executive Officer to the Pro Vice Chancellor (Research)

  • The right things in the right ways

    I learnt a lot about writing and language that I haven’t spent time on since maybe primary school, which is such a shame. I really enjoyed the discovery that I have been doing a lot of the right things in the right ways, and that all I need is to tighten up my language and sentence structure a little.

    Clare Highland Marketing Coordinator

  • Everyone can benefit from this content

    Immediately after completing the course I started implementing the writing tips and techniques. I highly recommend this course. Everyone can benefit from this content. Thank you Vikki and the team for a wonderful learning experience.

    Dorit Jaffe Development, Fundraising & Engagement Manager

  • Delivered on all aspects

    The workshop delivered on all aspects as advertised. It was engaging, interactive and provided me with skills to use in my workplace.

    Frances Coman Learning and Development Generalist

  • For all levels of writers

    The course is excellent for all levels of writers from beginners to experienced.

    Scott Barber Chief Data & Analytics Officer

  • Full of practical ideas and takeaways

    If you’d like to improve your writing skills, take this workshop. This program is full of practical ideas and takeaways that can easily be applied to your writing. I’ve always struggled to gather my thoughts and plan my writing – and this is exactly what’s covered. I look forward to putting the tips into practice.

    Karoline Godoy Marketing Executive

  • One of the best courses I have ever taken

    Thank you. I can honestly say that this is one of the best courses I have ever taken. Especially considering it was online. I wasn’t confident I’d enjoy online learning, but the software made it feel like we were in the same room!

    Kristina Kisur Administration Assistant

Do you struggle to write with clarity and conviction?

If you find it hard to get your thoughts down on paper, you are not alone.

That’s because too often, we rely on the writing skills we were taught at school – which are largely irrelevant for today’s busy, distracted readers.

So if your emails, reports and proposals are being ignored or misunderstood too often – it’s time to do something about it.

This workshop will change the way you write – forever

You will become a more effective and confident writer in just a few hours. With a focus on plain English writing, this workshop offers practical techniques to help you:

  • Write clearly, simply and succinctly
  • Write for your audience and stay ‘reader-focused’
  • Effectively plan, draft, edit and proofread your written work
  • Write persuasively for impact, influence and action

And it’s packed full of value

6 hours of
live training

Personal, intimate and interactive

40-page writing
skills workbook

Yours to keep and refer back to – for years to come

Small group
networking

Meet and connect with like-minded business professionals

Just $625 plus GST per person

Or $585 plus GST if you book by 19 April 2024

Download
program outline

Register now
(for 2 & 3 May 2024)

The opinions that matter

  • The wake-up call that I needed

    This workshop has helped me improve my business writing skills. I had fallen into the trap of being too wordy and less informative in my communication. It was more than a refresher course on writing for business. It was the wake-up call that I needed to boost my communication with stakeholders.

    Stewart McCarroll Student Liaison Officer

  • Became aware of common errors

    Refresh Marketing’s training was helpful and insightful. I became aware of common errors I have been making – so many blind spots! I also feel more confident in writing clear and concise emails and reports. I strongly recommend their training.

    Kacper Gancarz Business Analyst

  • Fun and interesting

    This training was fun and interesting. The six-hour course flew by! I highly recommend this training to others. I left with a newfound enthusiasm for writing reports, emails and proposals at work.

    Ruby Yee Accessible Information Service Coordinator

  • Beneficial for both native and non-native English speakers

    I enjoyed this training and would definitely recommend it to anyone who wants to improve their business and day-to-day writing. It is beneficial for both native and non-native English speakers. The classes are engaging and expertly presented. No questions will be left unanswered!

    Polina Matveycheva Administrative & Communication Officer

  • Immediate improvement

    This course highlights the key areas to focus on when writing. It provides practical information to allow immediate improvement. Also, it provides strategies to implement in the longer term. It is well presented and the Webinar format is effective.

    Tim Lambert Senior Policy Advisor

  • You thought of everything

    This was the best professional development experience I have had. Refresh Marketing has thought of everything to ensure the workshop is a success – from real-time tech support to a well-written workbook. All the little things made every moment more engaging. I’m thinking about all the techniques I’ve learned as I type. Just brilliant, thank you.

    Anne Pike Executive Officer to the Pro Vice Chancellor (Research)

  • The right things in the right ways

    I learnt a lot about writing and language that I haven’t spent time on since maybe primary school, which is such a shame. I really enjoyed the discovery that I have been doing a lot of the right things in the right ways, and that all I need is to tighten up my language and sentence structure a little.

    Clare Highland Marketing Coordinator

  • Everyone can benefit from this content

    Immediately after completing the course I started implementing the writing tips and techniques. I highly recommend this course. Everyone can benefit from this content. Thank you Vikki and the team for a wonderful learning experience.

    Dorit Jaffe Development, Fundraising & Engagement Manager

  • Delivered on all aspects

    The workshop delivered on all aspects as advertised. It was engaging, interactive and provided me with skills to use in my workplace.

    Frances Coman Learning and Development Generalist

  • For all levels of writers

    The course is excellent for all levels of writers from beginners to experienced.

    Scott Barber Chief Data & Analytics Officer

  • Full of practical ideas and takeaways

    If you’d like to improve your writing skills, take this workshop. This program is full of practical ideas and takeaways that can easily be applied to your writing. I’ve always struggled to gather my thoughts and plan my writing – and this is exactly what’s covered. I look forward to putting the tips into practice.

    Karoline Godoy Marketing Executive

  • One of the best courses I have ever taken

    Thank you. I can honestly say that this is one of the best courses I have ever taken. Especially considering it was online. I wasn’t confident I’d enjoy online learning, but the software made it feel like we were in the same room!

    Kristina Kisur Administration Assistant

Designed for people of all professions and writing abilities

With a focus on writing emails, reports and proposals, this workshop is for anyone who writes on a daily basis.

Customer service,
admin and operational staff
Sales and marketing
professionals
Business owners, managers
& executives

Meet your presenter

Vikki Maver

Vikki Maver is Founder and Director of Refresh Marketing (RM), Australia’s longest-running copywriting agency. Based in Melbourne, Vikki and her team write marketing copy, develop brand voices and create content strategies for a diverse client base.

As a veteran marketing professional with a lifelong passion for the written word, she’s been writing for businesses since 2003. 

Also a former lecturer for the Department of Marketing at Monash University, Vikki’s talent for communication is not limited to the written word. She’s also a natural and charismatic presenter.

Read more

As the nation’s number one writing skills trainer, Vikki has been the facilitator of choice for a long list of national and global brands – including ANZ, Nine, Ralph Lauren, AMP, GE Capital, Monash University, Deakin University, Epworth, ASIC and World Vision.

Having presented in hundreds of workplaces and trained thousands of people in her time – with consistently outstanding participant and stakeholder feedback – Vikki’s experience and expertise in her field are beyond compare.

So much more than a video presentation

Many presenters treat online workshops as simple videos for you to passively watch.

Not us. We use a highly interactive online training platform called Kaltura. With live quizzes, practical activities and breakout rooms, you will be engaged from beginning to end.

And because we hold the sessions in real time, you have the opportunity to ask questions and receive feedback on your writing, then and there.

Download
program outline

Register now
(for 2 & 3 May 2024)

Got some burning questions?

We’re always only a phone call away. But if you’re reading this at some ungodly hour, here are some quick FAQs you might find useful.

What if the next workshop is sold out?

Don’t worry! We always advertise dates for the next workshop on TryBooking.

We try to release the next dates as soon as a workshop sells out, so keep your eyes peeled.

I can't make these dates. Is there another one coming up?

We hold this workshop every 2–3 months based on demand. So you will never have to wait too long.

What is the duration and structure of the workshop?

The workshop is 6 hours all up – split into two parts held on separate days. Both parts run for three hours with a short break midway.

All sessions are fun, interactive and engaging, with plenty of practical learning. We also encourage questions throughout and work hard to get everyone involved.

Do I need to attend both sessions?

Yes. As there is a lot of information to cover, we split the course over two days. This means the content in each part is different.

What will I learn?

You can download our program outline at any time. But here’s a small taste of what we cover in our workshop:

  • The four pillars of plain English writing
  • 8 golden rules for writing clear sentences
  • How to cut the crap from your writing
  • Writing emails that will actually get read

Is the training live or self paced?

We facilitate every workshop in real time.

Our goal is to match the face-to-face learning experience as closely as possible and to give our participants plenty of opportunity to ask questions and share their thoughts.

What technology do I need?

All you need is a computer or laptop with a working microphone and webcam.

And because we use a cloud-based training platform, you don’t need to download any software beforehand. Simply log in 10 minutes before start time (to check your camera and microphone are working) and off we go.

How do I register and pay?

When you click register now, you will be directed to our TryBooking page. There you will be asked to enter your personal information, contact details and credit card number.

The opinions that matter

  • The wake-up call that I needed

    This workshop has helped me improve my business writing skills. I had fallen into the trap of being too wordy and less informative in my communication. It was more than a refresher course on writing for business. It was the wake-up call that I needed to boost my communication with stakeholders.

    Stewart McCarroll Student Liaison Officer

  • Became aware of common errors

    Refresh Marketing’s training was helpful and insightful. I became aware of common errors I have been making – so many blind spots! I also feel more confident in writing clear and concise emails and reports. I strongly recommend their training.

    Kacper Gancarz Business Analyst

  • Fun and interesting

    This training was fun and interesting. The six-hour course flew by! I highly recommend this training to others. I left with a newfound enthusiasm for writing reports, emails and proposals at work.

    Ruby Yee Accessible Information Service Coordinator

  • Beneficial for both native and non-native English speakers

    I enjoyed this training and would definitely recommend it to anyone who wants to improve their business and day-to-day writing. It is beneficial for both native and non-native English speakers. The classes are engaging and expertly presented. No questions will be left unanswered!

    Polina Matveycheva Administrative & Communication Officer

  • Immediate improvement

    This course highlights the key areas to focus on when writing. It provides practical information to allow immediate improvement. Also, it provides strategies to implement in the longer term. It is well presented and the Webinar format is effective.

    Tim Lambert Senior Policy Advisor

  • You thought of everything

    This was the best professional development experience I have had. Refresh Marketing has thought of everything to ensure the workshop is a success – from real-time tech support to a well-written workbook. All the little things made every moment more engaging. I’m thinking about all the techniques I’ve learned as I type. Just brilliant, thank you.

    Anne Pike Executive Officer to the Pro Vice Chancellor (Research)

  • The right things in the right ways

    I learnt a lot about writing and language that I haven’t spent time on since maybe primary school, which is such a shame. I really enjoyed the discovery that I have been doing a lot of the right things in the right ways, and that all I need is to tighten up my language and sentence structure a little.

    Clare Highland Marketing Coordinator

  • Everyone can benefit from this content

    Immediately after completing the course I started implementing the writing tips and techniques. I highly recommend this course. Everyone can benefit from this content. Thank you Vikki and the team for a wonderful learning experience.

    Dorit Jaffe Development, Fundraising & Engagement Manager

  • Delivered on all aspects

    The workshop delivered on all aspects as advertised. It was engaging, interactive and provided me with skills to use in my workplace.

    Frances Coman Learning and Development Generalist

  • For all levels of writers

    The course is excellent for all levels of writers from beginners to experienced.

    Scott Barber Chief Data & Analytics Officer

  • Full of practical ideas and takeaways

    If you’d like to improve your writing skills, take this workshop. This program is full of practical ideas and takeaways that can easily be applied to your writing. I’ve always struggled to gather my thoughts and plan my writing – and this is exactly what’s covered. I look forward to putting the tips into practice.

    Karoline Godoy Marketing Executive

  • One of the best courses I have ever taken

    Thank you. I can honestly say that this is one of the best courses I have ever taken. Especially considering it was online. I wasn’t confident I’d enjoy online learning, but the software made it feel like we were in the same room!

    Kristina Kisur Administration Assistant

Download
program outline

Register now
(for 2 & 3 May 2024)

Curious about our copywriting agency? Check out the main Refresh Marketing website!