Do you want to become a more
skillful and confident writer at work?

Learn how to get your message across for more impact, influence and ACTION

Next workshop

(Split into two parts)

Thurs 2 May 2024
9.30am-12.30pm (AEST)
Fri 3 May 2024
9.30am-12.30pm (AEST)


‘Business Writing Essentials’

A fun & engaging online workshop for business owners and professionals

Live online

6 hours of live online training
(split over two sessions)

Interactive &

Quizzes, activities and facilitator feedback in real time

Personal &

Limited to 10 people per workshop for an intimate learning experience

Just $625 plus GST per person

Or $585 plus GST if you book by 19 April 2024

The opinions that matter

Do you struggle to write with clarity and conviction?

If you find it hard to get your thoughts down on paper, you are not alone.

That’s because too often, we rely on the writing skills we were taught at school – which are largely irrelevant for today’s busy, distracted readers.

So if your emails, reports and proposals are being ignored or misunderstood too often – it’s time to do something about it.

This workshop will change the way you write – forever

You will become a more effective and confident writer in just a few hours. With a focus on plain English writing, this workshop offers practical techniques to help you:

  • Write clearly, simply and succinctly
  • Write for your audience and stay ‘reader-focused’
  • Effectively plan, draft, edit and proofread your written work
  • Write persuasively for impact, influence and action

And it’s packed full of value

6 hours of
live training

Personal, intimate and interactive

40-page writing
skills workbook

Yours to keep and refer back to – for years to come

Small group

Meet and connect with like-minded business professionals

Just $625 plus GST per person

Or $585 plus GST if you book by 19 April 2024

The opinions that matter

Designed for people of all professions and writing abilities

With a focus on writing emails, reports and proposals, this workshop is for anyone who writes on a daily basis.

Customer service,
admin and operational staff
Sales and marketing
Business owners, managers
& executives

Meet your presenter

Vikki Maver

Vikki Maver is Founder and Director of Refresh Marketing (RM), Australia’s longest-running copywriting agency. Based in Melbourne, Vikki and her team write marketing copy, develop brand voices and create content strategies for a diverse client base.

As a veteran marketing professional with a lifelong passion for the written word, she’s been writing for businesses since 2003. 

Also a former lecturer for the Department of Marketing at Monash University, Vikki’s talent for communication is not limited to the written word. She’s also a natural and charismatic presenter.

Read more

As the nation’s number one writing skills trainer, Vikki has been the facilitator of choice for a long list of national and global brands – including ANZ, Nine, Ralph Lauren, AMP, GE Capital, Monash University, Deakin University, Epworth, ASIC and World Vision.

Having presented in hundreds of workplaces and trained thousands of people in her time – with consistently outstanding participant and stakeholder feedback – Vikki’s experience and expertise in her field are beyond compare.

So much more than a video presentation

Many presenters treat online workshops as simple videos for you to passively watch.

Not us. We use a highly interactive online training platform called Kaltura. With live quizzes, practical activities and breakout rooms, you will be engaged from beginning to end.

And because we hold the sessions in real time, you have the opportunity to ask questions and receive feedback on your writing, then and there.

Got some burning questions?

We’re always only a phone call away. But if you’re reading this at some ungodly hour, here are some quick FAQs you might find useful.

What if the next workshop is sold out?

Don’t worry! We always advertise dates for the next workshop on TryBooking.

We try to release the next dates as soon as a workshop sells out, so keep your eyes peeled.

I can't make these dates. Is there another one coming up?

We hold this workshop every 2–3 months based on demand. So you will never have to wait too long.

What is the duration and structure of the workshop?

The workshop is 6 hours all up – split into two parts held on separate days. Both parts run for three hours with a short break midway.

All sessions are fun, interactive and engaging, with plenty of practical learning. We also encourage questions throughout and work hard to get everyone involved.

Do I need to attend both sessions?

Yes. As there is a lot of information to cover, we split the course over two days. This means the content in each part is different.

What will I learn?

You can download our program outline at any time. But here’s a small taste of what we cover in our workshop:

  • The four pillars of plain English writing
  • 8 golden rules for writing clear sentences
  • How to cut the crap from your writing
  • Writing emails that will actually get read

Is the training live or self paced?

We facilitate every workshop in real time.

Our goal is to match the face-to-face learning experience as closely as possible and to give our participants plenty of opportunity to ask questions and share their thoughts.

What technology do I need?

All you need is a computer or laptop with a working microphone and webcam.

And because we use a cloud-based training platform, you don’t need to download any software beforehand. Simply log in 10 minutes before start time (to check your camera and microphone are working) and off we go.

How do I register and pay?

When you click register now, you will be directed to our TryBooking page. There you will be asked to enter your personal information, contact details and credit card number.

The opinions that matter

Curious about our copywriting agency? Check out the main Refresh Marketing website!