ST JOHN AMBULANCE (VIC)

A true business partnership

AT A GLANCE

Since 2015, we’ve delivered a wide range of copywriting projects for
St John Ambulance (VIC).

From annual reports and tenders to fundraising appeals and direct marketing,
we’ve written right across the business.

As a result, we’ve developed a deep understanding of St John – and its life-saving mission.

WHAT WE DELIVERED

Direct mail campaigns

Annual reports

Strategic Vision

Tender submissions

Fundraising appeals

THE BRIEF

  • Write two annual reports
  • Produce several fundraising campaigns
  • Assist with two tenders
  • Help the CEO with a strategic piece

CHALLENGES

  • Creating a cohesive, seamless reader experience
  • Developing a consistent tone of voice across content from various departments
  • Producing varied, unrepetitive copy
  • Making the copy succinct and compelling

WRITING SAMPLES

CLIENT PRAISE

Professional and efficient

Vikki’s copywriting work has been professional and efficient. We value her use of concise and engaging wording to meet our briefs.

Gordon Botwright – CEO
St John Ambulance (VIC)

Her passion shines through

Vikki has been a tremendous help to us. Her knowledge and passion for writing shines through every piece of work. Our 2015 and 2016 Annual Reports specifically stand out. She’s taken the time to understand every aspect of our organisation to ensure her work clearly represents who we are. I’m looking forward to working with her again.

Lucy Duvnjak – Marketing Campaign Executive
St John Ambulance (VIC)

An inspirational business partner

Vikki worked with our fundraising team on our 2016 Summer Fire Appeal. She provided valuable input on the cause and format of the campaign, project managed the design and wrote all of the copy. She is an inspirational business partner, who is creative and thorough in everything she does, and is an absolute pleasure to work with. I would not hesitate to recommend her and cannot wait to work with her again on our next project.

Heather Wallace – Fundraising Manager
St John Ambulance (VIC)