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A GPS for marketing: Why customer journeys are key to content that converts

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Content marketing efforts NOT paying off? Here are 11 silly mistakes you’re probably making.

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Want to up your interviewing game? Here’s what you should – and shouldn’t – do

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Case studies putting your readers to sleep? Wake them up with these 9 writing tips

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An Open Letter to ChatGPT: ‘You do you!’

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News anchor turned copywriter: Meet Nat Sia

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Get more bang for your blog! 5 breezy tips for social media promotion

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Hurry! This way! Better blogs await! 7 tips for penning the perfect post

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What’s the passive voice? We reveal all (or all will be revealed?)

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Catch up with a copywriter: Zach Garry

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To write your own website copy, or not? The big question.

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Devil’s in the details: 7 tips to proofread with precision

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Copywriting agency or freelance copywriter? Our neutral and totally unbiased opinion.

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23 insanely easy ways to propel your email marketing before 2023

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From the lecture hall to the workplace: are you teaching your grads this core skill?

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Forgo the fluff: Why plain English is better for business

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The secret’s out: Your team’s bad writing is costing your business BIG TIME!

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The art of writing from the heart: 7 tips to effective not-for-profit copywriting

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Oi! Watch your tone: Why your brand needs a voice

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Reluctant to call yourself a “professional writer”? I am too.

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A squiz at some ripsnorters: My 6 favourite ‘Aussie-isms’

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