AT A GLANCE
Paskal is a leading Australian manufacturer known for high-quality industrial zipping.
Our client wanted to promote their premium moulded and new AQUA-loc zipping
to the outdoor equipment industries. However, they had never developed
dedicated sales collateral for these products before.
When they engaged us, they needed a professional brochure to hand to prospects.
One that would tell the Paskal story with authenticity, resonate
with readers – and hold samples of the two zips.
After months of hard work, we delivered exactly what the client was after.
Happy with the finished brochure, the client has once again
engaged us to create a flyer for another line of their products!
WHAT WE DELIVERED
Brochure
Graphic design services
THE BRIEF
- Develop a layout that can accommodate the two zip samples
- Liaise with the printer and designer to produce a professional sales brochure
- Tell the Paskal story with ‘zing’ – and reinforce its position as a leading manufacturer in Australia
- Communicate the products’ benefits clearly and succinctly
CHALLENGES
- Brainstorming and creating a brochure layout that could accommodate the size of the samples
- Communicating the proposed layout to the client effectively
- Going back and forth with all parties involved
